On December 12–13, 2024, Budapest will welcome representatives from 25 member organizations for the Trade Promotion Europe General Assembly. Participants will tackle critical topics, including the security of supplychains, access to criticalrawmaterials. Strengthening tradecooperation with EU candidate countries as well as competitiveness will also be a key focus.

Trade Promotion Europe, uniting 32 national trade and agri-food promotion organizations from 21 European countries, plays a vital role in supporting European businesses in their international expansion.

As an active Trade Promotion Europe member, HEPA Hungarian Export Promotion Agency works tirelessly to enhance the global competitiveness of Hungarian SMEs in alignment with the National Export Strategy, ensuring their success in international markets.

By collaborating closely with EU institutions, Trade Promotion Europe ensures that the priorities of exportfocused SMEs are reflected in European policy making.

We look forward to hosting these important discussions and fostering partnerships that will shape the future of European trade.